Archive for March, 2006
KeywordElite - initial thoughts
Tuesday, March 28th, 2006Yesterday I purchased keywordelite. This is a brand new keyword research tool. It was recommended to me via John Reese. Anything John recommends is usually top notch. Bascially I was sold on the product by the Adwords spy feature. This lets you apply a list of keywords against a competitors Adwords ad and see which […]
Adword tools
Tuesday, March 21st, 2006Just been taking a look at Adwords accelerator Adwords campaigns are difficult at best and this looks like an interesting tool. Actually you can get some benift just from watching the videos on this site if you are running any Adwords campaigns. At present I manage all my PPC campaigns via custom built Excell spreadsheets. […]
Sales record broken.
Thursday, March 16th, 2006Well last night broke my one days sales record on Yahoo / Overture. $1139.10. Overture has been performing great over the last couple of weeks. The same cant be said of Adwords. The Ad page rankings dont seem to have change much and the click through rate remains pretty much the same but the traffic just […]
Monitoring Your Landing Pages
Monday, March 13th, 2006Apart from of course testing and keeping an eye on your PPC campaigns one of the most important things you need to do is monitor that your Landing Pages are up and working. I currently spend something like $300 - $400 per day on PPC advertising. If my landing pages are down for any substancial amount […]
Adwords Blog
Thursday, March 9th, 2006Another useful place to keep an eye on is the official Adwords blog. To stay ahead in this game you need to be on top of changes to the PPC engines as soon as they happen. By the way, the next version of internet explorer (ver 7.0) will have the ability to subscribe to RSS feeds […]
More on the MSN Adcenter Beta
Thursday, March 9th, 2006I notice the MSN Adcenter opened up the beta on Monday for a few hours to whoever wanted to sign up. I had to wait about two months to get my sign up invite,tsk! Anyway I guess it means there will be a bit more competition now. I remain impressed by their interface. After having […]
Casting the web wider
Monday, March 6th, 2006Although affiliate marketing using Clickbank products and PPC campaigns is our primary revenue model and we have been doing fantastically well, its an inheriently unstable sort of endevour. If you dont actually own your own product, sites and content then you are basically at the whim of the vendors whose product you promote. Now dont get me […]
MSN Adcenter Surprises
Sunday, March 5th, 2006Well I have been pleasently surprised with the results so far from the MSN Adcenter campaigns. The return on investment (ROI) is beating Google and Yahoo Overture hands down. Obviously there isnt much competition for keywords as yet but it looks promising. The interface is very good as well, at least as good as Adwords […]
70% traffic increase from Adcenter Beta
Wednesday, March 1st, 2006About 15 minutes after my last post I decided to log into my MSN Adcenter beta account. And wow, things are happening. This is what it says on the Adcenter blog:-
“Advertisers should see a significant and delectable increase in traffic,” according to Jed Nahum, Director, adCenter Product Management. “For those of you who are pilot […]
Month end and St Davids day
Wednesday, March 1st, 2006Yikes 1st of March already, St Davids day in the UK, patron saint of Wales so I should be wearing a daffadil in my button hole or something. Anyway the year is rattling along. Just sat in the sun doing some initial figures for February. Cnnsidering it was a short month we are slightly up in […]
