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Has being an Internet Marketer ruined the internet for you?
By ShowMeTheMoney | May 27, 2007
I had an interesting conversation with a friend of mine the other week. He dabbles in internet marketing, mainly via AdWords. We were at a get together with a few other friends. Now when we talk internet marketing everyone else tends to tune out. Most of my friends wonder what the hell I actually do all day and when you try to explain it you sort of get that glazed look come over them. So its nice to talk to someone who knows what your talking about.
Now my friend has gone from being someone who just used the internet to someone who knows more about Adwords and internet marketing than anyone else Ive met. Hes almost as obsessed as me if not more so! And hes learned all this stuff in about half the time as well, which is frightening, but then he always was a smart cookie. Anyway, our conversation got around to the fact that he couldnt help but analyse almost every webpage he looked at now to see how they were trying to moneyterise it and assessing whether they had done a good job or not!
I must admit I do that as well, I just cant help myself. He said in some respects it had sort of ruined the casual browsing experience for him (which incidentally I think is so much of the appeal of the web). I think thats true for me as well these days. I look at a web page (even one someone else is browsing!) and Im mentally deconstructing the sales message not a good sign.
On the other hand I do think the general internet population has become much, much smarter this last couple of years. Consumers expect and demand more. They dont like being manipulated and they can spot it far easier. The internet isnt something so special anymore its become just part of every day life. As internet marketers thats a fact we should all be taking onboard when we put together our sites and products. If you think your going to get away by conning people and aim to make a fast buck, well think again, the wild west days of the internet are rapidly drawing to a close
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